An Excuse To Drink – 30th Anniversary of New Coke

Today we’re marking the 30th anniversary of New Coke, one of the biggest marketing blunders in the history of the beverage industry. On April 23, 1985, the Coca-Cola management, in a supreme act of brilliancy,... The post An Excuse To Drink – 30th Anniversary of New Coke appeared first on A History of Drinking.

More after the jump

by Gregory Priebe via A History of Drinking